Effective Strategies For Managing And Sustaining Innovation

Kitap hakkında

İçindekiler 1. Introduction 2. Understanding the Strategic Management of Innovation 3. Aligning Innovation with Business Strategy 4. Building a Culture of Innovation 5. Managing the Innovation Process 6. Developing an Innovation Portfolio 7. Collaborating for Innovation 8. Managing Risk and Uncertainty in Innovation 9. Measuring and Evaluating Innovation Performance 10. Conclusion